Cesco Serra

Sr. Executive Coach And Mentor

Cesco tiene 35 años de experiencia profesional en FMCG, consultoría, marketing, comunicación y desarrollo de personas: Marketing Services Manager (Arbora & Ausonia – Procter & Gamble, 9 años), Director de Servicios de Marketing (Cruzcampo – Heineken, 5 años), Director de Marketing y Comunicación de Yogures y Postres (Grupo Leche Pascual, 1 año), Director Comercial (Havas Sports, 2 años) y VP Global de Estrategia e Innovación (Havas Media Group, 9 años) y, actualmente, Socio Director (adbanz–People & Performance, desde 2014) y Mentor-Coach & Change Facilitator (Nexe–The Way of Change, desde 2016).

Es Coach Ejecutivo en las escuelas de negocio IESE, IE y ESCP y en las universidades Villanueva y UNIR. También es Profesor de “Gestión de Personas” en el Máster DICE (Universidad Villanueva), de "Coaching para directivos: herramienta para el desarrollo profesional" (Siena Educación), de "Jobfullness Bootcamp at OptionE: Societal Entrepreneurship" y de “Integrated Marketing Communications and Advertising in the Digital Age” en el Master in Management (ESCP Business School).

Es Ingeniero Industrial -esp. Química- (ETSEIB, Universidad Politècnica de Catalunya), MBA (IESE Business School, Universidad de Navarra) y ha cursado los Programas de Alta Dirección en Digital Business (The Valley Digital Business School), Coaching Ejecutivo y Management (IE Business School), Coaching de Equipos (Centro de Estudios del Coaching) y Fundamentals de ORSC (Coaching de Sistemas Organizacionales y Relacionales, CRR-Arise).

Habla Español, Catalán, Inglés y Francés además de entender Italiano y Portugués.

Cesco has 35 years of professional experience in FMCG, consulting, marketing, communication and people development: Marketing Services Manager (Arbora & Ausonia – Procter & Gamble, 9 years), Marketing Services Director (Cruzcampo – Heineken, 5 years), Director of Marketing and Communication of Yogures y Postres (Grupo Leche Pascual, 1 year), Commercial Director (Havas Sports, 2 years) and Global VP of Strategy and Innovation (Havas Media Group, 9 years) and, currently, Managing Partner (adbanz –People & Performance, since 2014) and Mentor-Coach & Change Facilitator (Nexe–The Way of Change, since 2016).

He is an Executive Coach at IESE, IE and ESCP business schools and at Villanueva and UNIR universities. He is also Professor of "People Management" in the DICE Master (Villanueva University), of "Coaching for managers: tool for professional development" (Siena Educación), of "Jobfullness Bootcamp at OptionE: Societal Entrepreneurship" and of "Integrated Marketing Communications and Advertising in the Digital Age” in the Master in Management (ESCP Business School).

He is an Industrial Engineer -esp. Chemistry- (ETSEIB, Polytechnic University of Catalonia), MBA (IESE Business School, University of Navarra) and has completed Senior Management Programs in Digital Business (The Valley Digital Business School), Executive Coaching and Management (IE Business School), Team Coaching (Center for Coaching Studies) and ORSC Fundamentals (Organizational and Relational Systems Coaching, CRR-Arise).

He speaks Spanish, Catalan, English and French as well as understands Italian and Portuguese.